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Discover the Latest Innovations in AI for Fashion Retail

Welcome to the Prime AI Media Hub, your go-to source for the latest innovations in AI for fashion retail. Discover how AI photoshoots, size recommendation tools, and personalisation technology transform how brands engage with customers online. Explore our case studies, insights, and practical tips to stay ahead in the fast-evolving world of AI-driven fashion.

Silicon and Silk Podcast – Exploring the Impact of AI for Fashion Retail

Hosted by Prime AI, each episode covers the latest innovations like size recommendation tools, virtual photoshoots, and AI-driven personalisation to help brands reduce returns and boost conversions.

Perfect for retailers, brand owners, and tech enthusiasts, Silicon and Silk delivers insights and practical tips to keep you ahead in the fast-evolving world of fashion e-commerce.

🎧 Listen on Spotify to discover how AI is reshaping fashion’s future.

Articles

Two models wearing unisex clothing, featuring a relaxed-fit t-shirt and hoodie. The image highlights why retailers should offer more unisex clothing and embrace gender-neutral fashion trends.

Why Retailers Should Offer More Unisex Clothing – And How AI Helps

March 18, 2025 March 18, 2025

A stylish model in a blue-striped outfit with a digital data background, representing insights from analysing 1 million online returns. Text overlay reads ‘Lessons from 1,000,000 Returns – 3’, reinforcing the key theme of how poor fit leads to lost customers.

Poor Fit Leads to Lost Customers – Lesson 3: Stop Return-Driven Churn

March 13, 2025 March 18, 2025

Bracketing in online shopping – Lessons from 1,000,000 returns. Image of a woman wearing a navy knit two-piece outfit, with a futuristic digital background.

Bracketing in Online Shopping – Lesson 2 from 1M Returns

March 10, 2025 March 18, 2025

Lessons from 1,000,000 Returns" – A bold, high-contrast digital artwork featuring a stylish woman in an off-shoulder dress, overlaid with abstract textures in blue, pink, and black. The vibrant design highlights the key theme of inconsistent sizing in fashion, a major driver of returns in online retail.

Inconsistent Sizing in Fashion: Shocking Insights from Analysing 1 Million Returns

March 7, 2025 March 18, 2025

Disturbia AI Photoshoot Motion - A high-impact, digitally enhanced fashion image showcasing the use of AI-generated visuals in e-commerce. Featuring an alternative model with blue hair and bold makeup, this AI-powered fashion shoot highlights the transformative capabilities of AI Photoshoot Motion for dynamic product presentation.

AI Photoshoot Motion – How Disturbia is Boosting E-Commerce with Video Renders

March 5, 2025 March 5, 2025

10 Best Shopify Apps for Fashion E-Commerce in 2025 (Boost Sales & Scale Faster)

February 26, 2025 March 4, 2025

A visually striking digital collage featuring a woman in a red bikini standing on a rocky shoreline, overlaid with bold text reading "Swimwear Size Finder." On the right side, a digital interface from Arena showcases a professional swimwear sizing tool, reinforcing the concept of AI-powered swimwear size recommendations. The futuristic blue tones and data-driven design elements highlight the innovation behind the AI-Powered Swimwear Size Finder.

Reduce Returns & Boost Sales with AI-Powered Swimwear Size Finder

February 21, 2025 March 18, 2025

Smiling woman wearing sunglasses with futuristic digital effects and bold text overlay saying 'Reduce Stockouts!'—representing AI-powered solutions to reduce lost sales from stockouts in fashion retail.

How Fashion Retailers Can Reduce Lost Sales from Stockouts

February 21, 2025 March 3, 2025

Increase AOV for fashion eCommerce stores – A visually striking digital artwork featuring a stylish woman in bold pink accessories, futuristic sunglasses, and a high-fashion hat. The background integrates data visualizations and financial growth indicators, symbolizing strategies to maximize average order value (AOV) in online fashion retail.

5 Proven Ways to Increase AOV for Fashion eCommerce Stores

February 14, 2025 March 3, 2025

Reduce Bounce Rate from Instagram to Shopify with AI

February 14, 2025 March 3, 2025

Boost Sales and Reduce Returns with AI for fashion retail

January 30, 2025 March 3, 2025

Reduce Returns and Boost Sustainability in Fashion E-Commerce

January 30, 2025 March 3, 2025

Case Studies

Multi-brand Retail Return Reduction: How Prime AI Slashes Returns

April 10, 2025 No Comments

YAS return reduction case study showing how Prime AI’s size recommendation tool helped reduce return rates and improve sizing confidence in online fashion retail.

YAS Return Reduction: How Prime AI Slashes Returns

April 7, 2025 No Comments

ViCOLO return reduction case study showcasing how Prime AI’s size recommendation tool helped reduce return rates and improve sizing confidence in men’s fashion e-commerce.

ViCOLO Return Reduction: How Prime AI Slashes Returns

April 1, 2025 No Comments

Emme return reduction case study showcasing how Prime AI’s size recommendation tool helped reduce return rates and improve sizing confidence in men’s fashion e-commerce.

Emme Return Reduction: How Prime AI Slashes Returns

April 1, 2025 No Comments

Noisy May return reduction case study showcasing how Prime AI’s size recommendation tool helped reduce return rates and improve sizing confidence in men’s fashion e-commerce.

Noisy May Return Reduction: How Prime AI Slashes Returns

April 1, 2025 No Comments

Jack & Jones return reduction case study showcasing how Prime AI’s size recommendation tool helped reduce return rates and improve sizing confidence in men’s fashion e-commerce.

Jack & Jones Return Reduction: How Prime AI Slashes Returns

March 31, 2025 No Comments

Joop! return reduction case study highlighting how Prime AI’s size recommendation tool helped lower return rates and improve fit accuracy in fashion e-commerce.

Joop! Return Reduction: How Prime AI Slashes Returns

March 31, 2025 No Comments

Vila return reduction case study demonstrating how Prime AI’s size recommendation tool helped lower return rates and improve fit accuracy in online fashion retail.

Vila Return Reduction: How Prime AI Slashes Returns

March 31, 2025 No Comments

SoyaConcept Return Reduction: How Prime AI Slashes Returns

March 31, 2025 No Comments

Someday return reduction case study demonstrating how Prime AI’s size recommendation tool helped reduce return rates and improve fit accuracy in online fashion retail.

Someday Return Reduction: How Prime AI Slashes Returns

March 28, 2025 No Comments

Opus return reduction case study showing how Prime AI’s size recommendation tool helped lower return rates and improve sizing accuracy in online fashion retail.

Opus Return Reduction: How Prime AI Slashes Returns

March 28, 2025 No Comments

Penny Black return reduction case study highlighting how Prime AI’s size recommendation tool helped reduce return rates and improve fit accuracy in fashion e-commerce.

Penny Black Return Reduction: How Prime AI Slashes Returns

March 28, 2025 No Comments

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