10 Best Shopify Apps for Fashion E-Commerce in 2025
The Shopify App Store is packed with thousands of tools designed to help fashion retailers optimise their stores, streamline operations, and boost sales. While well-known apps like Klaviyo, Judge.me, and DSers dominate the charts, a new wave of innovative apps is redefining fashion e-commerce.
In this article, we explore 10 of the best Shopify apps in 2025 specifically tailored for fashion e-commerce, plus two AI-powered solutions from Prime AI that are transforming the industry.
10 best shopify apps for fashion e-commerce at a glance
1. Releasit COD Form & Upsells
Best for: Optimising cash-on-delivery (COD) orders and reducing fraud.
COD remains a dominant payment method in regions like India, Southeast Asia, and the Middle East. However, managing COD efficiently requires tools that enhance the checkout experience and minimise fraud risks. Releasit COD Form & Upsells is designed to streamline COD transactions, providing features that make it easier for merchants to handle COD orders without losing revenue to fraudulent transactions.
How It Works:
- Customers place a COD order using the Releasit form.
- The merchant processes and ships the order via a delivery partner.
- The delivery company (not the app) collects the payment upon delivery.
- Merchants must ensure their logistics partner supports COD transactions.
Key Features:
- Custom COD order forms to simplify purchases.
- Upsells & quantity offers to boost order value.
- OTP phone verification to reduce fake orders.
- Fraud prevention tools to block risky users.
- Auto-fill functionality for faster repeat purchases.
- Seamless mobile experience for improved conversions.
📈 Downloads (Last 12 Months): 80,000+
✅ Key Takeaway: Ideal for merchants targeting COD-preferred regions, this app improves order security and increases conversions.
2. Globo Product Options, Variant
Best for: Stores offering multiple product variations.
Shopify’s built-in variant system is limited, making it difficult for fashion brands to offer customisable products. Globo Product Options allows unlimited variations, ensuring customers can select exactly what they need without restrictions.
How It Works:
- Merchants install the Globo Product Options app and configure unlimited variants.
- Customers choose from multiple customization options, including color, size, and personalization.
- Swatch selectors and conditional logic improve the buying experience.
- The app integrates seamlessly with Shopify’s checkout to ensure a smooth process.
Key Features:
- Unlimited product variants for custom apparel.
- Swatch selectors for color & material previews.
- Custom fields for personalisation (e.g., embroidery, fabric choices).
- Conditional logic to display only relevant options.
📈 Downloads (Last 12 Months): 50,000+
✅ Key Takeaway: If you sell highly customisable fashion products, this app removes variant limitations and enhances the customer shopping experience.
3. Zonos – International Checkout & Duties
Best for: Expanding global sales with transparent duties and taxes.
Selling internationally can be complex, with duties, shipping costs, and unexpected fees leading to cart abandonment. Zonos simplifies cross-border selling by providing real-time duty calculations and localized pricing, ensuring customers see the full cost upfront.
How It Works:
- Merchants integrate Zonos with their Shopify store.
- The app calculates real-time duties, taxes, and shipping costs for over 200 countries.
- Multi-currency pricing ensures accurate conversions and localized pricing.
- Customers get full transparency on additional costs before completing checkout.
- Zonos integrates directly with Shopify’s checkout to streamline international sales.
Key Features:
- Real-time duty & tax calculation for over 200 countries.
- Multi-currency pricing with automatic conversion rates.
- Transparent shipping cost estimates to prevent abandoned carts.
- Fully integrated checkout experience for global shoppers.
📈 Downloads (Last 12 Months): Rapidly growing
✅ Key Takeaway: Essential for brands expanding globally, ensuring customers see accurate pricing and duties upfront, leading to higher conversion rates and fewer abandoned carts.
https://apps.shopify.com/duty-and-tax-calculator-iglobal-stores
4. Seal Subscriptions App
Best for: Fashion brands with recurring purchase models.
Subscriptions are becoming increasingly popular for fashion essentials like socks, activewear, and accessories. Seal Subscriptions enables brands to offer flexible, automated recurring purchase options, making it easy to build customer loyalty and predictable revenue streams.
How It Works:
- Merchants set up customisable subscription models (weekly, monthly, quarterly).
- Customers choose a subscription option at checkout.
- Automated recurring billing ensures hands-free order processing.
- Customers can manage, pause, or cancel subscriptions via a self-service portal.
- Discounts and incentives encourage long-term commitments.
Key Features:
- Customisable subscription models (weekly, monthly, quarterly) for flexible shopping.
- Automated recurring billing for seamless, hands-free sales.
- Customer self-service portal to modify or cancel subscriptions easily.
- Incentives & discounts to encourage long-term subscribers.
📈 Downloads (Last 12 Months): 40,000+
✅ Key Takeaway: Perfect for increasing customer retention and predictable revenue, making it easier for fashion brands to create a loyal customer base.
5. Shoppable Instagram & UGC by Foursixty
Best for: Turning Instagram engagement into direct sales through user-generated content.
Instagram is a key driver of fashion trends, and leveraging social proof is essential for converting followers into customers. Shoppable Instagram & UGC by Foursixty allows brands to integrate Instagram posts and influencer content directly into product pages, creating an engaging and seamless shopping experience.
How It Works:
- Customers interact with shoppable Instagram galleries embedded on the website.
- The app pulls real-time user-generated content (UGC) and influencer images featuring the brand’s products.
- Customers can click on images and be redirected to product pages for purchase.
- The integration ensures that content remains fresh, relevant, and engaging.
Key Features:
- Turns Instagram posts into shoppable galleries to increase engagement.
- Displays customer-generated images on product pages for added trust.
- Seamless Shopify integration for direct purchasing.
- Leverages influencer marketing to drive conversions and authenticity.
- Boosts brand credibility by showcasing real customers wearing the products.
📈 Downloads (Last 12 Months): Rapidly growing
✅ Key Takeaway: If your fashion brand relies on social proof and influencer marketing, this app helps convert Instagram engagement into direct sales by integrating real-world usage into your product pages.
6. AutoDS: AI Dropshipping & POD
Best for: Fashion brands using dropshipping or print-on-demand.
Dropshipping and print-on-demand (POD) allow fashion brands to offer a wide variety of products without holding inventory. AutoDS streamlines these processes by automating product imports, pricing updates, and order fulfillment, making it easier for brands to manage their supply chain efficiently.
How It Works:
- Merchants select and import fashion products from AliExpress, Amazon, and other suppliers.
- AutoDS automatically updates pricing and inventory in real-time to prevent overselling.
- Orders are fulfilled and tracked automatically, reducing manual effort.
- Custom branding options allow merchants to offer private-label dropshipping.
Key Features:
- Auto-import fashion products from AliExpress, Amazon, and other suppliers.
- AI-driven pricing automation to maximise profits.
- Real-time inventory updates to prevent stock issues.
- Hands-free order fulfillment with automatic tracking.
- Custom branding options for private-label dropshipping.
📈 Downloads (Last 12 Months): 70,000+
✅ Key Takeaway: Perfect for fashion entrepreneurs looking to scale their store efficiently without investing in inventory, while maintaining automated control over product sourcing and fulfillment.
7. Loox – Product Reviews App
Best for: Brands leveraging customer reviews for conversions.
Social proof is one of the strongest conversion drivers in fashion e-commerce. Loox helps brands collect, showcase, and leverage customer reviews, particularly visual content, to build trust and encourage purchases.
How It Works:
- Customers submit product reviews, including photos and videos.
- The app automates review collection through customisable email requests.
- Verified reviews are displayed in visually appealing, on-brand galleries.
- Shoppers see real customer experiences, boosting trust and conversions.
Key Features:
- Collects verified customer reviews automatically.
- Allows customers to upload photo & video reviews for authenticity.
- Customizable review request emails to increase engagement.
- Displays reviews in beautifully designed galleries tailored to your brand.
- Enhances trust and boosts conversions with real user-generated content.
📈 Downloads (Last 12 Months): 60,000+
✅ Key Takeaway: If you want to build trust and increase sales, Loox ensures customers see real feedback from other buyers, making it particularly valuable for fashion purchases.
8. TikTok for Shopify
Best for: Brands using social commerce and influencer marketing.
Social media is a major driver of fashion trends, and TikTok has become one of the most powerful platforms for e-commerce. TikTok for Shopify helps fashion brands reach younger, trend-focused audiences by enabling seamless product integration, advertising, and tracking directly from Shopify.
How It Works:
- Merchants sync their product catalog with TikTok Shop for easy product discovery.
- TikTok ads and in-feed videos showcase products to high-intent shoppers.
- Automated tracking and analytics optimise ad performance.
- Brands collaborate with influencers through TikTok’s Creator Marketplace.
Key Features:
- Run in-feed TikTok ads to target engaged shoppers.
- Sync product catalogs for seamless TikTok Shop integration.
- Automated tracking & analytics to refine marketing strategies.
- Direct Shopify checkout integration for a frictionless shopping experience.
- Access to TikTok’s Creator Marketplace to scale influencer collaborations.
📈 Downloads (Last 12 Months): 100,000+
✅ Key Takeaway: If your fashion brand relies on social selling or influencer marketing, this app helps you convert TikTok’s massive audience into paying customers with ease.
9. Vitals: All-in-One Marketing
Best for: Fashion brands needing multiple marketing tools in one.
Running a successful fashion e-commerce store requires multiple marketing strategies, from upselling to cart recovery. Vitals consolidates 40+ conversion-boosting tools into one powerful app, reducing the need for multiple installations and making it easier to increase sales.
How It Works:
- Merchants install the Vitals app, which provides access to 40+ marketing tools.
- Built-in upsells and cross-sells encourage larger purchases.
- Automated cart recovery emails and pop-ups help reduce abandoned checkouts.
- Social proof notifications and product bundling enhance trust and conversion rates.
- Performance analytics allow merchants to track and optimise marketing efforts.
Key Features:
- Built-in upsells & cross-sells to increase average order value.
- Automated cart recovery emails & pop-ups to reduce abandoned checkouts.
- Social proof notifications that showcase recent purchases and reviews.
- Product bundling to encourage higher-value purchases.
- Performance analytics to track what’s working and optimize accordingly.
📈 Downloads (Last 12 Months): 75,000+
✅ Key Takeaway: Instead of installing multiple apps for marketing, Vitals offers an all-in-one solution to boost engagement, conversions, and revenue for fashion stores.
10. Better Reports
Best for: Data-driven fashion brands.
Data-driven decision-making is essential for fashion e-commerce success. Better Reports provides deep insights into sales, customer trends, returns, and inventory management, helping brands make more informed business decisions. By going beyond Shopify’s default analytics, this app allows fashion businesses to identify their best-selling products, track seasonal trends, and optimize inventory planning.
How It Works:
- Merchants generate custom reports for revenue, inventory, and customer behavior.
- The app identifies best-selling fashion items and high-return products.
- Seasonal trends and inventory planning insights help businesses optimise stock levels.
- Data integrates seamlessly with Google Sheets, Excel, and accounting tools for streamlined reporting.
Key Features:
- Customizable reports for revenue, inventory, and customer trends.
- Identifies bestselling products and high-return items.
- Helps optimize inventory planning for seasonal collections.
- Tracks customer lifetime value and repeat purchases.
- Integrates with Google Sheets, Excel, and accounting tools for in-depth analysis.
📈 Downloads (Last 12 Months): 30,000+
✅ Key Takeaway: If you need more advanced analytics than Shopify’s built-in tools, Better Reports helps you optimise inventory, marketing, and overall strategy based on real data.
11. Prime AI Photoshoot (Now with Video!)
Best for: Creating ultra-realistic AI-generated model images and product videos.
Prime AI Photoshoot allows fashion brands to generate high-quality AI-powered model images from flat lay, mannequin, or static product shots – eliminating the need for costly fashion photoshoots. Now featuring AI-generated product videos for PDP pages, this tool provides a complete visual solution for fashion retailers.
How It Works:
- Merchants upload flat lay or mannequin product images.
- The AI instantly generates realistic model images featuring the product.
- AI-generated product videos showcase the product in motion.
- Merchants download and use these visuals for product detail pages (PDPs) and marketing campaigns.
Key Features:
- AI-generated model images from static product shots.
- AI-powered product videos to enhance PDP pages.
- Eliminates costly photoshoots while maintaining high visual quality.
- Boosts conversion rates by integrating engaging videos.
- Seamless integration with e-commerce platforms for easy deployment.
📈 Downloads (Last 12 Months): Rapidly growing
✅ Key Takeaway: Fashion brands can cut production costs while delivering high-quality product visuals and videos, increasing PDP engagement and conversion rates.
12. Prime AI Size Finder
Best for: Reducing returns and improving customer confidence at checkout.
Unlike many size finders that rely on outdated statistical models, Prime AI Size Finder uses predictive AI and neural networks to offer personalised size recommendations. By analysing a combination of customer input, body data, and brand-specific fit information, it reduces guesswork and improves confidence at checkout.
How It Works:
- Customers provide input such as height, weight, and fit preferences.
- AI algorithms analyze body data and brand-specific fit information.
- The tool generates an accurate size recommendation for each shopper.
- Customers gain confidence in their purchase, leading to fewer returns.
Real Results:
- Brands using Prime AI Size Finder have reduced size-related returns by up to 30%.
- Conversion rates have increased by 15% due to higher shopper confidence.
- Customers report greater trust in their size selections, leading to fewer fit-related complaints.
Customer Testimonial: “The tool has helped our first-time customers to dial in their correct size. The questions are easy to answer for our customers, and the recommendations are highly accurate. Our return rates have gone down by 20% in the last year.” – Veeral, E-Commerce Manager
Key Features:
- Predictive AI-driven size recommendations tailored to each shopper.
- Brand-specific fit data analysis for higher accuracy.
- Reduces size-related returns by up to 30%.
- Boosts customer confidence and improves conversion rates.
📈 Downloads (Last 12 Months): Fastest-growing size recommendation tool
✅ Key Takeaway: If your fashion brand struggles with size-related returns, Prime AI Size Finder provides an innovative, AI-driven solution that improves conversions and reduces returns.
Final Thoughts: The Best Shopify Apps for Fashion E-Commerce
Fashion e-commerce is evolving rapidly, and brands that leverage the right technology can stay ahead of the competition. Whether optimising product displays, automating operations, collecting subscriptions, or using AI to improve size recommendations, these apps provide the essential tools to thrive in 2025.
Don’t let outdated visuals and sizing hold your store back. Book a demo today and see how Prime AI can elevate your fashion e-commerce strategy!
Speak to us today
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