Poor Fit Leads to Lost Customers – Lesson 3: Stop Return-Driven Churn

Poor Fit Leads to Lost Customers – Lesson 3: Stop Return-Driven Churn Analysing 1 million online returns revealed a critical insight: poor fit doesn’t just cause returns – it drives customers away for good. Studies indicate that negative return experiences significantly impact customer loyalty, with many consumers switching brands due to such issues. Research shows […]

13 Ways to Reduce Footwear Refunds

As an online retailer, few challenges are more frustrating than managing returns. The financial strain, operational costs, and logistical complexities of handling returns can quickly erode profit margins. Beyond the numbers, returns can disrupt customer satisfaction, transforming a positive shopping experience into a logistical nightmare. Balancing customer expectations with financial realities has never been more critical.

How Prime AI’s Customer-Focused AI Drives Efficiency and Growth

The Transformative Role of AI in Fashion E-Commerce The fashion e-commerce landscape is rapidly changing due to artificial intelligence (AI) and machine learning (ML) advancements. These technologies are reshaping online fashion retail, from personalised product recommendations to automated content generation.